Link Exchanges: What They Can Do For Your Business: (Part 1)

The smart investors with big money are now jumping into this market. Major investors like Ross Perot and Howard Schultz (Chairman of Starbucks Corp.) are investing millions of dollars in the domain market. You know these guys are not going to put millions of dollars into some fly-by-night idea.

When a business breaks ground and starts sourcing out their first clients, more times than not, things don’t go as planned. We think to ourselves, “I have a great product, I have an extensive network, this shouldn’t be any problem.” Unfortunately, as many quickly find out, your dreams cannot be attained overnight, in a month, and more often then not, in 6 months. You will work your tail off for little to no reward. Especially those with little capital to throw at marketing efforts such as print media, radio or improve alexa rank. After some time passes we have the topic of this post. You will undoubtedly compromise your right to be fairly compensated for a premium product or service.

13. Work on your popular posts. If you have any popular post from where you’re getting number of clicks from the search engines? Include a widget/graph at the bottom of the post, link to your Alexa post or use Alexa redirection on your internal URLs.

Decide whether you will outsource all of the SEO work or a part of it. SEO is not rocket science after all and there are relatively simple aspects of SEO like onpage optimization or keyword research that you can do in-house. These search optimization tasks can be easily accomplished with the help of quality SEO tools. If you’re on a tight budget doing part of the job yourself can be a logical way out.

The secret behind a successful business is good and effective networking. The same applies for online marketing as well. A good network along with correspondingly good links is very important. A website with a number of back links and cross links is always better ranked. This means that link building is quite important as well. Along with link building another efficient SEO tool that goes hand in hand with it is effective social media marketing. There are loads of social networking websites like Facebook and Orkut for that purpose.

While you could float up your website on the World Wide Web, there are loads of other websites that are similar to yours providing similar kinds of services. When a potential client or customer comes looking for these services, there are loads to choose from. What makes someone choose a particular website over the others? The answer to that is successful search engine marketing with the help of proper SEO tools. SEO or search engine optimization is better visualization that is provided to your website by the search engine machines like Google. These machines assign certain rankings to your website which leads to better visibility when a search is conducted.

Now speaking of traffic. This is actually the most important part of making money on the internet. Because if you don’t have traffic to your website then you will not make any money.

And how do you think your clients will feel when they see you over-deliver in yet another crucial aspect of their business (getting traffic)? They’ll be happy with you and you are right on your way to get more business and referrals from them.

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